Insightfull is an AI-powered customer research platform that runs the whole research process for you — fast. Instead of the traditional 2–4 week cycle of planning, recruiting, interviewing, and analyzing, Insightfull compresses it into less than 24 hours. You set a goal and launch a study, and its AI-led agents recruit participants, run moderated interviews and prototype tests at scale, then deliver the results as clear themes, transcripts, and evidence you can act on. Built by people who led product teams at Coinbase and Wealthsimple, it's designed for product builders who need real customer answers quickly — in 50+ languages, with a Figma integration so you can test designs directly. Whether you're validating an idea or improving an existing product, Insightfull turns a research question into actionable insight in a single day.
Key Features
End-to-end autonomous research: from planning to participant recruiting to theme-based reporting, all in one platform.
AI-led, moderated prototype tests and customer interviews run at scale with real participants.
Delivers results in under 24 hours, compared to the traditional 2–4 week turnaround.
Figma integration plus support for 50+ languages, with a pool of 6M+ participants.
Use Cases
Product teams validating a new feature or idea with real customer feedback before building it.
Designers running moderated prototype tests to spot usability issues early.
Startups and scale-ups getting customer insights quickly without a full research budget or team.