ACCELERAID is an AI-powered platform that helps companies use their customer data to improve digital sales and marketing across the entire customer journey. It combines a customer data and transaction platform, predictive segmentation, automated campaigns, and a personalization engine to deliver tailored experiences in both B2B and B2C markets. The solution focuses on increasing conversions by continuously optimizing which offers, messages, and experiences each user sees.
Key Features
Customer Data & Transaction Platform to centralize data from multiple sources and turn it into actionable customer profiles.
Predictive Audience Segmentation that uses AI to find valuable customer groups and target them with the right campaigns.
Trigger & Campaign Automation for cross-channel marketing, so emails, messages, and on-site actions are sent automatically based on user behavior.
Personalization Engine that uses machine learning to show each visitor the best variant of pages or offers and continuously optimizes for higher conversion.
Use Cases
Improving website and app conversion rates by testing and automatically delivering the best page versions for each visitor.
Running personalized marketing campaigns (email, on-site, and other channels) based on customer behavior, consent, and transaction history.
Building and activating predictive segments, such as high-value customers or churn-risk groups, to increase sales and retention.